ULSTER GAA: Developing your club brand

THE GAA has become one of the most visible brands nationwide, enabling the Association to grow from strength to strength in recent times with high profile campaigns such as the recent ‘Where We All Belong’ initiative. The marketing and branding of your club have a similar aim to the activities of any business – both […]

The importance of sharing the load 

ONE of the most effective methods of sharing and delegating work in the club is through the appointment of sub-committees. The appointment of sub-committees is a valuable way of involving and interesting a large number of club members in management and policy making by giving them a definite part to play in the life of […]

Ulster Council: How to progress your club’s infrastructure needs

HISTORICALLY GAA clubs have been the masters of getting the job done, with or without external funding. Clubs should view external funding as a possible contributor to the overall club fundraising matrix; made-up of internal fundraising, volunteer-time and so on. Regardless of what funding is available currently, or what is likely to open in the […]

Ulster Council: Getting the most out of your development officer

GAA CLUBS are generally good at seeking advice for queries they may have regarding club development. However, it is notable that a small number of clubs interact very little with their county board or the GAA at Ulster or national level. GAA clubs excel in club development largely due to huge voluntary effort being invested […]